#99 - Amazon Stole the World, Advertising Optimizations for Q4, and much more
Hot News
Amazon Stole the World From eBay
Amazon’s dominance in e-commerce appears unchallenged in most of its core markets; however, that position is surprisingly recent. It wasn’t until 2008 when Amazon’s enterprise value outgrew eBay’s, and in many countries, it took even more years for Amazon to overtake in market share.
marketplacepulse.com
People are Getting Creepy, Empty Envelopes in The Mail — and Experts Blame Sellers on Amazon
People across the US lately have been receiving mysterious, empty packages in the mail — and experts are blaming shenanigans by third-party merchants on Amazon, The Post has learned.
nypost.com
Amazon Advertising Optimizations to Crush Q4
End the fourth quarter on a high note. Set aside a chunk of your advertising budget to take advantage of Amazon's commercial traffic.
searchengineland.com
Where to go when you need to ask a quick question about Amazon… |  |
Good to Know
Amazon's Second Prime Day: Still a Bargain?
University of Florida’s Warrington College of Business Marketing Professor Jinhong Xie and Bloomberg's Brad Stone join Emily Chang to discuss the latest Amazon Prime Day sale, what it means for the upcoming holiday shopping season - and whether consumers really do get products at a discount.
bloomberg.com
Tech Moves: Longtime Amazon execs retire; Madrona Venture Labs partner departs
Insider first reported the news, and an Amazon spokesperson confirmed the departures. They are part of a larger series of recent exits among Amazon’s senior leaders.
geekwire.com
Warning as Amazon Scammer Begs Customer to Cancel Orders to 'Save Jobs'
An Amazon customer took to Reddit's "Mildly Infuriating" forum to share a screenshot of an emotional message he said he received from a seller who asked that they cancel his purchase.
newsweek.com
Extended Holiday Returns: Buy Now, Return in January?
Amazon is once again rolling out a more generous return policy during the holiday season with which all of its sellers must comply. For the 3rd consecutive year, Amazon is giving shoppers until the end of January to return goods purchased in October.
ecommercebytes.com
“Amazon continues to have a significant number of open roles available across the company,” Amazon spokesperson Brad Glasser said by email.
retaildive.com
Financing Options for SMB Ecommerce Merchants
Amazon has partnered with Lendistry, a minority-led community development institution. Together, Amazon and Lendistry provided $35 million in loans to about 800 qualifying marketplace sellers during the program’s initial phase, which began in September 2021.
practicalecommerce.com
Is Ecommerce Big Enough for both Amazon and TikTok?
Amazon could be facing a threat from a surprising corner: TikTok. According to Axios, TikTok is planning to build its own product fulfillment centers in the US.
ecommercebytes.com
The Amazon Aggregator Legal Battles: SellerX and Perch Facing Lawsuits
SellerX — an Amazon aggregator unicorn backed by BlackRock and Sofina — is being sued by an American games company over a deal made last year.
sifted.eu
Amazon’s Prime Early Access Sale, and The Forces Blowing Up The Traditional Holiday Shopping Season
Amazon’s Prime Early Access Sale, slated for Tuesday and Wednesday Oct. 11-12, is the company’s attempt to jump-start the holiday shopping season and replicate the effects of its summertime Prime Day event on its bottom line.
geekwire.com
Senate Mulls Bill Targeting Online Sales of Counterfeits and Stolen Goods
Major retailers have gotten their wish with a bill meant to curb counterfeit and stolen productions added to the Senate’s defense spending authorization.
retaildive.com
Managing Products Across Multiple Marketplaces isn't Easy, Merchants Say
Given the various approaches that marketplaces take to product pages, sellers must dedicate resources to managing SKUs and listings across multiple marketplaces.
digitalcommerce360.com
Amazon Vows to Improve After Making ‘Utter Shambles’ of HFSS Restrictions Roll-Out
Amazon has been accused of making “a complete and utter shambles” of implementing HFSS regulations across its website, which has left many compliant brands unable to boost their products in searches and category pages.
thegrocer.co.uk
Amazon Invites Sellers to Offer Deals for Prime Holiday Sales Event
Amazon invited sellers to participate in its upcoming Prime Early Access Sale being held next week. Amazon has stated that its new 48-hour event gives Prime members exclusive early access to holiday deals.
ecommercebytes.com
Amazon vs Etsy: What is Your Best Option as a Handmade Seller
If you want to get the items you create to a wider audience, but you don’t want the hassle of creating and maintaining your own online store, you may want to list them on the two biggest ecommerce platforms or artisans and markers.
nav.com
Last year, founder and CEO Peter Dering discovered Amazon was selling a bag that looked strikingly similar to Peak’s top-selling product, the Everyday Sling Bag.
cnbc.com
Check Out The Best-Selling Items from Amazon’s New Prime Early Access Sale
Some of the best sellers from the Top 100 deals list were the Macbook Air M1; the Peloton Bike; Bose earbuds and headphones; Casper pillows and toppers; and Shark hair dryers, vacuums, and air purifiers.
aboutamazon.com
Amazon, Supporter of Cannabis Reform, Continues To Ban Grinders
On one hand Amazon, the world’s largest retailer, openly supports specific pieces of cannabis legislation for reform and allows unregulated employees to consume cannabis on their own time.
hightimes.com
Briefcake - A Daily Email from Your Favorite Websites |  |
Tips and Tricks
Why Amazon Product Reviews and Ratings are Important to Grow
The world is increasingly shifting to online shopping and has chosen Amazon as its flagbearer. The site’s efforts toward customer satisfaction have resulted in it building the kind of trust that attracts traffic in the millions.
readwrite.com
How to Buy Unclaimed Amazon or USPS Packages
Instead of restocking the items or burying them in a landfill, retailers sell them at often discounted rates. As a result, you may be able to buy single items or entire pallets of goodies. This guide shows how to buy unclaimed Amazon or USPS packages locally or online.
wallethacks.com
How to Sell on Amazon UK in 2022
At Jungle Scout, we often talk about how to research, launch, and sell products on the US Amazon marketplace, but what about doing the same across the pond?
junglescout.com
9 Tools To Scale Your Amazon Marketing & Sales
What tools can scale your Amazon marketing? Learn about the most up-to-date marketing, research, and reporting tools for Amazon sellers.
searchenginejournal.com
Podcasts
Award-Winning Amazon Selling Hacks, Hiring, & Business Practices
In this episode, we talk to Josh Hadley to share his story, from making custom wedding invitations to selling $10 million a year on Amazon.
helium10.com